Halo Hair Studio
Logo Design, Style Guide, Copywriting and Social Media
Halo is a sophisticated salon that gives their clients a divine experience. Logo designs were built in Illustrator. Style Guide was built in InDesign. Target audience was millennial and Gen X. Color choices were a Golden Halo gold, a divine white and Void Black for a strong contrast. Type choices were a script font for luxury and serif font with medium contrast for its easy reading on screens.
Style Guide
Social Media Campaign
Creative Strategy:
Meet your Hair Goddess- Create a brief bio of each stylist including talents, skills, style and hobbies. This will include an image of the stylist.
Education segments- Tips/tricks on how to maintain color and hairstyle.
Spotlight reels- Inspirational hairstyles (before and after)
Exterior Signage